Razzl's 'Normal is Boring' Campaign Rewards Creativity
Razzl's youth-driven 'Normal is Boring' campaign, featuring Brain Jotter & Emmanuella, trended on X and awarded ₦4 million to 40 Nigerians. Discover how it championed originality.
Category : Search result: brand strategy 2026
Senate Passes N54.46 Trillion MTEF, Natasha Questions FG
The Nigerian Senate has approved the 2026-2028 MTEF with a N54.46 trillion spending plan. Senator Natasha Akpoti-Uduaghan challenged the FG's vague plan to 'mop up' funds for the private sector. Read the full details.
How Nigeria Immunised Over 1.4 Million Children in 2025
ACE Strategy and Consults reveals its 2025 success, reaching millions of Nigerian children through immunisation and digital enumeration. Discover the strategies behind this public health milestone.
Mariah Carey to Perform at 2026 Winter Olympics Opening
Mariah Carey will perform at the Milano Cortina 2026 Winter Olympics opening ceremony on February 6. The pop icon announced the news in a festive Instagram video.
Shoeniverse Founder Crafts Dignity in Every Handmade Shoe
Olamide Olatomiwa Olajide built Shoeniverse Leathers from N30,000 to a N12m brand. Her journey redefines skilled labour in Nigeria. Discover how her handcrafted shoes tell a story of pride.
Tinubu Holds First Meeting with New Service Chiefs
President Bola Tinubu held a crucial security meeting with Nigeria's Service Chiefs to address internal challenges and regional commitments. Read the details and analysis.
Dangote Appoints Ex-CBN Director as Group Chief Economist
Dangote Group strengthens its economic advisory team with the appointment of renowned economist and former CBN Director, Dr. Mahmud Hassan. Discover his role and vast experience.
Senate Condemns Multiple Budgets, Raises FIRS Target
Nigerian Senate criticizes multiple budgets in one year, pushes FIRS revenue target to N35 trillion for 2026. Details on the N30tr shortfall and fiscal reforms.
Trump's New National Security Strategy: America First, Europe 'Resistance'
President Trump releases a 33-page national security strategy, pivoting from global leadership, confronting Europe, and focusing on the Western Hemisphere. Read the full analysis.
2026 World Cup Draw: England vs Ghana, Argentina vs Algeria
The 2026 FIFA World Cup draw is out! England will face Ghana and Croatia, while Argentina meets Algeria. See the full group stage fixtures and analysis here.
World Cup 2026 Draw: Ghana, Brazil, England Groups Revealed
The 2026 FIFA World Cup draw is complete, setting up a challenging path for Ghana against England and Croatia. Brazil and England also face tough groups. Full details inside.
2026 FIFA World Cup Groups Revealed After Draw
The groups for the 2026 FIFA World Cup are set! Discover which teams Nigeria's Super Eagles rivals will face in the expanded tournament hosted across North America.
Trump's New Strategy Shifts US Global Role
President Trump's new security strategy vows a major shift from global dominance to regional focus in Latin America, a hardline on migration, and confrontation with European allies. Read the full analysis.
NAHCON's 15 New Directives for 2026 Hajj Unveiled
NAHCON has released 15 new operational rules for the 2026 Hajj, affecting flights, group movement, and medical screening. Intending pilgrims must note these changes to avoid penalties.
Terra Wins Best Seasoning Brand with 76% Consumer Votes
Terra Seasoning Cube has been crowned the Best Seasoning Brand at the 2025 Consumer Value Awards, securing a massive 76% of consumer votes. Discover how this beloved brand continues to win Nigerian hearts.
Lagos Roundtable to Probe 2026 Business Strategy Shifts
Senior executives will gather in Lagos on December 18 for a strategic roundtable to navigate 2026's economic pressures, policy changes, and capital management challenges. Join the dialogue.
FG Sets 2026 Budget Exchange Rate at N1,512/$1
The Federal Government has announced a N1,512 to $1 exchange rate for the 2026 budget. Discover the key projections for oil, revenue, and spending in the new fiscal framework.
Davido Partners with Online Casino Stake.com
Afrobeats superstar Davido partners with Stake.com, blending music, fan engagement, and exclusive gaming experiences. Discover the details of this major deal.
FIFA Plans Two Big VAR Adjustments for 2026 World Cup
FIFA is set to introduce two drastic VAR adjustments, allowing reviews for corner kicks and second yellow cards, to be tested at the 2026 World Cup. Read the full details here.
Married Lady Cooks Stew with N1,000 from Husband
A Nigerian woman's video showing how she cooked a pot of stew with just N1,000 from her husband has gone viral, sparking mixed reactions about budgeting and marital dynamics.
FG, ActionAid Unveil Plan to Transform Nigeria's Food System
Nigeria unveils a National Agroecology Strategy to build climate-resilient agriculture and empower smallholder farmers. Discover how this plan aims to secure sustainable food production.
Cleric's 2026 Prophecy Warns Nigeria is 'Pot on Fire'
Prophet Joel Ogebe releases 2026 prophecies for Nigeria and the world, describing a vision of a boiling pot and warning of judgment. Read the full details and analysis.
Hertunba Dress: The Nigerian Design Everyone Wears
From Lagos Fashion Week to Instagram feeds, the Hertunba dress is the must-have item of 2025. Discover the story behind this empowering Nigerian brand and its iconic striped design.
Presidency attacks Obasanjo on security failures
Nigerian Presidency condemns Obasanjo's security criticism, defends Tinubu's anti-terror strategy. Read about the escalating political confrontation over national security.
Monehin's 'Execution Is a Lie' Gains Corporate Traction
Nigerian executive Akin Monehin's book 'Execution Is a Lie' tops Amazon charts, offering ALIGN & C3 frameworks for solving organizational strategy collapse. Discover the new execution model.
Ministers Announce Digital Education Transformation Plan
Education and Communications ministers reveal joint push for integrated digital learning ecosystem. Smart boards, zero-rated data for teachers, and nationwide connectivity planned.
New Book Reveals Why Organisational Strategies Fail
Transformation executive Akin Monehin's new book, 'Execution Is a Lie,' uncovers the systemic reasons behind organisational failures. Discover why strategy isn't the problem. Read the full analysis now!
Ebonyi Projects N469.9bn FAAC Revenue in 2026 Budget
Governor Francis Nwifuru presents Ebonyi's largest-ever budget of N884.86bn, with 84.7% for capital projects. Strategic focus on industrialization and infrastructure development for economic growth.
BOI Unveils Business Clinic to Save Nigerian MSMEs
Bank of Industry launches structured Business Clinic model to address MSME survival crisis. Only 20% of Nigerian businesses survive past 5 years. New program targets 24,000 enterprises by 2027.
Bandit Locations Known But Attacks Risky - Onanuga
Presidential aide Bayo Onanuga defends Tinubu's security approach, reveals bandit locations known but attacks risky due to civilian safety. Condemns Peter Obi's US invasion comments.
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