Category : Search result: luxury brands merger


How Phone Brands Define Social Status in Nigeria

Explore how phone brands like iPhone, Samsung, and Tecno shape social perception in Nigeria. Discover the psychology behind phone choices and what they reveal about status and identity in Nigerian society.

Burger King Plans to Double Stores in China

Burger King forms a $350M joint venture to double its restaurants in China within five years, challenging McDonald's and KFC. Read more about this major expansion.

BMW Reports Profit Surge, Shares Jump 5.5%

German luxury automaker BMW reports unexpected profit jump, sending shares soaring by 5.5% as premium vehicle sales defy economic challenges. Full-year outlook remains strong despite market volatility.

BIC Wins Legacy Brand Award at Marketing Edge Awards

Global stationery giant BIC has been honored with the Legacy Brand Award at the Marketing Edge Awards 2024, recognizing decades of market leadership and brand excellence in Nigeria's competitive consumer goods sector.

Mercedes Profit Plunge: Nexperia Chips Assured

Mercedes-Benz reports significant profit drop while reassuring investors about Nexperia chip supplies. Latest financial results show 30% EBIT decline as luxury car market faces headwinds.

Lagos Lady's ₦4M Room Video Goes Viral

A Nigerian woman's viral video showcasing her luxurious ₦4 million apartment in Lagos has divided social media. Discover why netizens are calling it everything from 'extravagant' to 'wasteful' in this exclusive coverage.

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