Brand Leaders Must Embrace Purpose and Adaptability - Ozekhome
Franklin Ozekhome outlines the three forces for building sustainable brands: meaning, memory, and momentum. Discover insights from the Creative & Branding Icons Award in Lagos.
Category : Search result: marketing Nigeria
Bolajoko Bayo-Ajayi Installed as First Female NIMN Head
Bolajoko Bayo-Ajayi breaks barriers as the first woman to lead the Nigeria Institute of Marketing of Nigeria. Industry leaders call for collaboration and trust-building. Read more.
Omokri Criticises De-Marketing After Joshua's Accident
Reno Omokri condemns Nigerians for negative posts after Anthony Joshua's fatal crash. He confirms FRSC's swift response, blaming excessive speed for the tragedy.
U.S. Visa Ban Threatens Nigeria-US Air Travel, Airlines Warn
Nigeria's aviation sector braces for a sharp drop in passenger traffic as U.S. visa restrictions take effect January 2026. Experts warn of economic fallout for airlines and travel agencies. Read more.
Man Passes Away Just One Day After Abuja Wedding
A young Nigerian man known as Marketing Guru tragically died just one day after his wedding in Abuja. Friends share emotional tributes as the story goes viral online.
Pamodzi Criticises Report on NBBF Partnership
Pamodzi Sports Marketing has dismissed a media report questioning the NBBF's partnership with a national institution as misleading and harmful to basketball's growth in Nigeria.
Trump Orders US Strikes on ISIS in Nigeria
US President Donald Trump announced deadly military strikes against ISIS terrorists in Northwest Nigeria on Christmas, citing attacks on Christians. Read the full details.
Nigeria's Billions at Risk from Outdated Influencer Strategy
Nigeria's digital ad spend hit $340M in 2025, but brands risk wasting billions in 2026 by clinging to outdated influencer tactics. Learn why trust, not star power, is now key to success.
TheBeckyJoe Targets Guinness Record with Massive Marketing Lesson
Nigerian social media expert TheBeckyJoe plans to break a Guinness World Record by teaching over 3,000 people how to earn money online. Her mission: turn smartphones into income tools for young Africans.
Best AI Writing Generators for Marketing in Nigeria
Discover the 7 best AI writing generators, including Wrizzle and ChatGPT, that Nigerian marketers use to create content faster. Learn how these tools boost productivity.
Razzl's 'Normal is Boring' Campaign Rewards Creativity
Razzl's youth-driven 'Normal is Boring' campaign, featuring Brain Jotter & Emmanuella, trended on X and awarded ₦4 million to 40 Nigerians. Discover how it championed originality.
Behind Funke Akindele's Record 200M Naira Opening Weekend
Discover the strategic marketing and grassroots efforts that powered Funke Akindele's latest film to a historic 200 million Naira opening weekend. Learn the secrets behind the numbers.
Muyiwa Babarinde named among Nigeria's top 35 marketing pros
Muyiwa Babarinde, Head of Marketing at Waza, is celebrated among Nigeria's elite young marketers in the prestigious Brandcom '35 Under 35' list. Discover his journey and impact.
NMA 2025 Honors Marketing Excellence in Nigeria
The 5th Nigerian Marketing Awards recognized 22 winners across diverse categories. Discover how brands innovated to overcome consumer demand challenges.
Industry Leaders Demand Excellence in Marketing Communications
NIPR and EXMAN presidents call for discipline, collaboration, and tech adoption to elevate Nigeria's marketing communications sector to global standards. Read more.
Rukayatu Issaka: Marketing Director at Adam Ro Music Ltd
Rukayatu Issaka, Marketing Director at Adam Ro Music Ltd, is spearheading the company's global strategy to elevate African creative talent worldwide through strategic partnerships and brand development.
Adam Ro Music's Marketing Director Global Vision
Discover how Rukayatu Issaka, Marketing Director at Adam Ro Music Ltd, is leading the company's international expansion across Africa, Europe, Middle East and North America through strategic partnerships.
CREO Named PR Agency of the Year 2025
CREO, a subsidiary of RED|For Africa, has been named PR Agency of the Year at the 2025 Nigerian Marketing Awards for its impactful Dettol Cool campaign. Discover how they are shaping Nigeria's communications landscape.
AfDB approves $500m loan for Nigeria's budget
African Development Bank approves $500 million budget support for Nigeria to boost non-oil revenues and energy sector reforms. Learn how this impacts Nigeria's economic growth.
Canada Warns Citizens: Avoid Non-Essential Nigeria Travel
Canada warns citizens to avoid non-essential travel to Nigeria due to terrorism, kidnappings, and crime. Exercise high caution in Lagos and Calabar. Stay informed.
Peter Obi Decries Nigeria's Worsening Insecurity Crisis
Peter Obi questions Nigeria's leadership failure amid multiple kidnappings and attacks. Read his strong condemnation of the security situation and institutional decline.
Peter Obi Tackles Leaders Over Nigeria's Insecurity Wave
Peter Obi questions if Nigeria is cursed or its leaders are the curse following devastating attacks, kidnappings, and security failures across multiple states in 10 days.
Trump threatens aid cut over Nigeria Christian killings
US President Donald Trump threatens to cut aid to Nigeria over ongoing Christian killings and mass abductions. Latest attacks in Kebbi, Kwara, Niger states spark international concern.
Trump Threatens Military Action in Nigeria Over Genocide Claims
US President Donald Trump reiterates anger over alleged Christian genocide in Nigeria, threatens to cut aid and launch military action. Nigerian government rejects claims.
Top 7 Christmas Perfume Gifts Under ₦100,000
Discover 7 luxurious perfume gifts under ₦100,000 perfect for Christmas in Nigeria. From Beguile to Zara, find scents that impress without breaking your budget.
Babaeko Elected IAA Vice President for Africa
Steve Babaeko begins mission to amplify Africa's creative voice globally after election as IAA Vice President. Learn how he's transforming marketing communications across the continent.
Christian Groups Seek UN, ICC Investigation in Nigeria
Nigerian Christian coalition calls for UN and ICC investigation into alleged genocide against Christians. Groups cite international laws and US support while government denies claims.
Daughter searches for mom missing for 2 years in Nigeria
A Nigerian woman desperately searches for her mother who vanished after their last video call two years ago. Family exhausted all efforts to locate her. Help needed.
5 Nigerian Marketing Agencies Worth Your Investment
Discover why The Ad Guys, Intense Digital, X3M Ideas, Socialander, and Anakle are essential partners for Nigerian businesses seeking growth, ROI, and market dominance in today's competitive landscape.
US Congressman Warns Nigeria Over Religious Violence
US Congressman Riley Moore tells Nigerian delegation President Trump will not tolerate continued violence against Christians. Meeting focused on security cooperation and ending persecution.
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